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Advertiser Agreement

Last updated: August 1, 2025

This Advertiser Agreement (“Agreement”) governs the relationship between you (“Advertiser”, “you”, or “your”) and Ponta Oy (“Ponta”, “we”, “us”, or “our”) in connection with your use of the ads.ponta.co platform (the “Platform”) for creating, managing, and analyzing advertisements.

By using the Platform for advertising purposes, you accept this Agreement in full. If you do not agree, you must not use the Platform for advertising.

1. Registration and Eligibility

To advertise on the Platform, you must: - Be at least 18 years old - Have the legal authority to represent a company or organization (if applicable) - Provide accurate and complete registration and billing information

You are responsible for maintaining the confidentiality of your account credentials.

2. Ad Content and Approval

  • You are solely responsible for all content submitted for advertising.
  • Ads must comply with:
  • Applicable laws and regulations
  • Ponta’s Acceptable Use Policy (AUP)
  • Industry standards (e.g., IAB guidelines)
  • Ponta reserves the right to:
  • Reject or remove ads at its sole discretion
  • Request modifications for compliance or quality purposes
  • Suspend campaigns deemed harmful, misleading, illegal, or inappropriate

3. Payments and Billing

  • All advertising services are prepaid unless otherwise agreed in writing.
  • Invoices must be paid by the due date stated.
  • Late payments may result in suspension of ad delivery or account access.
  • All fees are exclusive of VAT or applicable taxes, which will be added to the invoice.
  • No refunds are provided once an ad campaign has started, unless explicitly agreed.

4. Ad Performance and Targeting

  • While we provide targeting tools and performance metrics, we do not guarantee impressions, clicks, conversions, or outcomes.
  • Performance may vary due to technical, market, or user behavior factors.
  • You are encouraged to monitor campaigns and optimize based on data provided.

5. Intellectual Property

  • You retain all rights to your ad content.
  • You grant Ponta a non-exclusive, royalty-free license to use, display, and distribute your content via the Platform during the campaign term.
  • You confirm you have rights to all media, logos, text, and materials used in your ads.

6. Representations and Warranties

You represent and warrant that: - All content you submit complies with applicable law - You have the authority to bind your organization to this Agreement - Your use of the Platform will not violate third-party rights or laws

7. Indemnification

You agree to indemnify and hold harmless Ponta, its employees, and affiliates from any claims, damages, or liabilities arising from: - Your ad content or campaigns - Your violation of this Agreement - Any breach of law or third-party rights

8. Limitation of Liability

To the fullest extent permitted by law, Ponta shall not be liable for: - Loss of profits, data, or business opportunities - Indirect or consequential damages - Any claim exceeding the total fees paid by you in the past 3 months

9. Termination

  • You may cancel campaigns or close your advertiser account at any time.
  • We reserve the right to suspend or terminate your account if you breach this Agreement or act in bad faith.

10. Modifications

We may update this Agreement periodically. Changes will be communicated via email or notice on the Platform. Continued use after changes indicates acceptance.

11. Governing Law and Jurisdiction

This Agreement is governed by the laws of Finland. Any disputes shall be resolved in the District Court of Helsinki unless otherwise required by mandatory law.

12. Contact

For inquiries regarding this Agreement or advertising on the Platform, contact:

Ponta Oy
Email: legal@ponta.co
Subject: "Advertiser Agreement Inquiry – ads.ponta.co"